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Unexpected Choices Exhibit

Throughout my years in college, I have learned that one of the most important things we can do besides create is look and research. It takes seeing good design to know how to do good design, and living in Big Rapids can make that tricky sometimes. The WMGDA Exhibit at the University Center allowed us […]

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Design Mailing

US Mail Compatibility

There are many times when design elements cause mail pieces to get a higher rate of posting or be refused for mailing completely. This can be both frustrating and expensive, so it’s important to know the correct requirements for designing mail pieces, how much they might cost to produce, and any mistakes to avoid. Mailing […]

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Press Check

Press Checks Tips and Tricks

Print jobs can be meticulous and tricky to get right on the first try. Often times, mistakes are made on one party’s end or the other, and re-prints are often necessary to get everything correct. This blog is here to help you prepare your files correctly for your print job, communicate with your printer, and […]

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Printing

Process Documentation

When thinking about a project, there are a lot of things to consider, including plan, budget, timeline, launch, and more. Many times these projects include print deliverables, which can prove to be a large challenge on their own. This blog will help go through a few considerations on how to best set up your documents […]

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Concepts Design

Design Concepts

What’s a Concept? All the parts of a design project, including the words, images, sounds, formats, media, and context, all need to come together as an effective whole which is referred to as a design concept. An idea is when you use research or predetermined knowledge in a new way to solve a problem. This […]

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Folding

Folding Methods

Everyone at one point in their life has folded up a piece of paper, but many are unaware of the technical folds or the names of said folds involved in the production process. Throughout this blog post, I’ll be telling you a little bit about some of the main low to moderate budget folding techniques […]

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Binding

Binding Methods

When creating things such as booklets, pamphlets, and magazines, designers must take into consideration the binding that keeps all the pages together. This can range from simple methods to more advanced, and the price increases on this scale as well. It’s important to think about what kind of binding methods you want to pull off […]

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Envelopes

Envelopes

Much like paper itself, there are many different shapes, sizes, and styles of envelopes to choose from, causing it to be a hard decision at times to choose the best one for you. Some envelopes are used for invites, some for advertising, and others for booklets. Whether you’re choosing an envelope for mailing, presentations, or […]

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Printing

Printing Processes

Broadly, printing consists of reproducing images or text onto another material such as paper, plastic, or fabric. This can range from a single print to a mass production, and almost every single process involves pressing one material against another. In this blog, we will get into the basics of printing, as well as learn a […]

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Paper

The Characteristics of Paper

We encounter paper everyday in so many different ways, whether it be by opening up a book or unwrapping a burger from McDonalds, yet many of us don’t care or even notice the different weights, textures, and finishes that are constantly changing with every paper product we encounter. However, designers are often part of the […]